|[February 26, 2013]
Mobile App for Anametrix Marketing Analytics Platform Launches in iOS, Android and BlackBerry App Stores
PALM DESERT, Calif. --(Business Wire)--
the first cloud-based, real-time marketing
analytics platform, introduces Anametrix
Mobile App, which gives marketers access to up-to-date
marketing-analytics data on any tablet or smartphone, enabling
Available for download now in iOS,
formats, Anametrix Mobile App enables Global 2000 B2C marketers and
publishers to visualize, interact and share real-time marketing
analytics reporting from any tablet or smartphone.
Anametrix Mobile App enables users to search for any existing reports
and filter them by criteria such as campaign, region, product
category, channel, department and date, enabling more meaningful
decisions by focusing the scope of the analysis. Mobile app users can
also create ad hoc reports by simply leveraging built-in natural
language processing (NLP) capabilities. The reports are automatically
refreshed with the most current data, giving users up-to-date
marketing performance insights on the go. For added convenience, users
can also email reports they've reviewed or filtered directly from
their mobile devices, sharing the right data with the right people at
the right time.
With real-time access to the right data, anytime, anywhere, Anametrix
Mobile App enables right-time marketing to improve campaign
effectiveness, lower customer acquisition costs and expand customer
Visit us at Table #720 at eTail
West 2013 for a live demo of Anametrix Mobile App, as well as
details on how the Anametrix
marketing analytics platform increases
return on marketing investment (ROMI) for Global 2000 retailers
and publishers. If you're unable to attend the event, please visit our SlideShare
channel for information and customer testimonials, or contact us
for a demo.
Pricing for the Anametrix platform is based on the number of data
sources being connected. Pricing plans include unlimited users to
ensure universal access for all marketers and executives. Anametrix
Mobile App is included at no additional fee to clients and is
Anametrix is completely cloud-based. Users can access their marketing
data in real time through an in-browser UI, Microsoft
Excel, or any iOS, Android or BlackBerry (News - Alert) mobile
device. There is no software to install or manage.
Thorogood, Anametrix's CEO
"Etailers and publishers succeed when they deliver the right offers at
the right time on the device the consumer is using at the time.
Anametrix Mobile App gives marketers anytime, anywhere access to their
real-time analytics, enabling opportunities for right-time marketing
that drives relevance and improves return on marketing investment."
Research's VP and Principal Analyst
"CMOs are on the go 24/7 and mobile first is a key requirement. For
marketing campaign insights to be truly actionable, the marketing
analytics must be easily accessible on tablets and smartphones."
to iOS Device
to Android Device
to BlackBerry Device
Anametrix transforms businesses with marketing analytics. We collect,
analyze, and make sense out of data across all channels in real time to
enable marketers to discover new truths about customers, prospects and
the market at large. Anametrix delivers 360-degree visibility into
business data to uncover new trends and hidden correlations, explore new
relationships, and deliver a bigger and more predictable impact on
revenue. Founded in 2010 by the trailblazing web analytics team behind
WebSideStory, Anametrix has headquarters in San Diego, Calif. For more
information, visit www.anametrix.com,
and our blog.
Anametrix is a trademark of Anametrix. Other company and product names
are trademarks of their respective owners.
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