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TMCNet:  Aravo Executive Named 2013

[February 14, 2013]

Aravo Executive Named 2013 "Pro To Know" Award Winner

SAN FRANCISCO --(Business Wire)--

Aravo Solutions, Inc., the leading provider of cloud-based Supplier Lifecycle Management (SLM) and B2B information and collaboration solutions, announced that Robert Shecterle, Vice President - Marketing at Aravo, has been named a 2013 "Pro To Know" by Supply & Demand Chain Executive magazine, an international B2B publication that provides mission-critical editorial to address the issues and challenges of the supply chain.

Robert Shecterle, VP - Marketing (Photo: Business Wire)

Robert Shecterle, VP - Marketing (Photo: Business Wire)

Honoring the supply chain's best and brightest, Supply & Demand Chain Executive's "Pros to Know" include professionals proactively working to improve their business's functions in a number of categories-including manufacturing and production output; procurement; logistics; risk mitigation strategies; sourcing; financial operations; packaging and distribution; transportation; and much more.

Submission information criteria for the "Pros to Know" provider entries included:

  • What makes the nominee a provider "Pro to Know "
  • What does the nominee believe to be the key challenges facing their customers and their supply chains in the year ahead and how is the nominee working with them to meet those challenges Please cite an example of the impact that these projects or initiatives are having for those customers.
  • How can supply chain, as a function, be etter aligned with a company's broader corporate strategy

Mr. Shecterle's more than 25 years of experience in supply chain management span supply chain process design and improvement, solution creation and management, and supply chain analyst research and reporting. He has engineered the solution architecture, go to market strategies, and product launches of some of the industry's most notable supply chain and eCommerce solutions. He helped to create and evangelize the SRM solution category, and conducted some of the industry's first research on supply chain sustainability. Mr. Shecterle has been on the board of directors of the Supply Chain Council, and has been a lecturer at the University of Wisconsin, University of Chicago, Northwestern University, and the Monterey International Institute, as well as at supply chain industry events around the world.

"We are thrilled to have a member of our executive team recognized with this award," said Michael Saracini, CEO at Aravo. "This is a win for the entire Aravo team as well as for our customers, and is further recognition of Aravo's deep domain expertise in supplier lifecycle management across the board."

About Aravo

The world's best-run businesses utilize Aravo's Cloud-based Supplier Lifecycle Management and business social network solutions to find and manage trading partner relationships, reduce supply chain risk, ensure global regulatory compliance and lower the cost of managing suppliers by up to 72%. Aravo launched the market's first SIM/SLM solution in 2004 and has been the leading innovator in the space ever since. Customers like General Electric, Accenture (News - Alert), and Boston University rely on Aravo to manage information and processes for over 2 million global suppliers. Aravo is based in San Francisco, with offices in Chicago, Dallas, NY, Portland, Monterrey, Mexico and Ahmedabad, India, and is backed by over $50 million in investment from Cisco (News - Alert) Systems, Big Sky Partners, and others. For more information regarding Aravo's award-winning solutions please visit our websites and or view our blogs at and

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