|[February 13, 2013]
Zmags Announces Partner Program to Bring New Brand-Building Opportunities within Digital Catalogs and Publications
BOSTON --(Business Wire)--
provider of commerce-enabled digital catalogs and publications, today
introduced its strategic partner program. By integrating with
industry-leading ecommerce, marketing and content management
technologies, the Zmags platform enables retailers, publishers and
brands to seamlessly deliver commerce-enabled content to consumers at
every touchpoint, increasing incremental revenue.
To kick-off this program, Zmags has integrated with three companies that
support its mission to deliver impactful digital brand experiences:
a leading cloud-based social marketing platform that enables marketers
to publish, manage and measure social marketing campaigns and
activities across a wide variety of social media platforms
web content management and content marketing software that enables
marketers to accelerate their content marketing initiatives, increase
traffic and better engage with prospects online
a product content network that greatly simplifies the management and
transfer of product content between manufacturers and retailers
"We were impressed by the direct impact Zmags' digital publications had
on our customers' bottom line and knew that by joining forces we could
extend this even further to increase engagement, transactions and
sharing across social touch points," said Jason Weaver, CEO of Shoutlet.
"By integrating our Social Activation Engine with the Zmags platform,
brands have the power to redefine their online shopping experience
across Web, tablet, mobile and social channels."
Through these strategic alliances, customers using the Zmags platform
will have access to each partner technology through one console,
allowing for seamless creation of multi-channel campaigns. As the
partner program expands, customers can tailor the platform to best meet
the goals of their commerce-enabled digital catalogs and publications.
"Each of these partnerships will be instrumental in broadening our
platform's reach and impact," said Scott Bleczinski, President of Zmags.
"In order to continue providing deep consumer engagement and increased
commerce through digital publications, we are looking forward to
expanding our partner program to other organizations that align with our
customers' goals and impact their bottom line."
"Many of Percussion's customers in the retail and higher education
sectors require a highly polished, engaging, and sophisticated digital
catalog platform to better connect with their audiences online. By
partnering with Zmags our joint customers now have the ability to create
rich experiences that engage prospects from the online research through
the ultimate selection and purchase process," said Aaron Dun, Vice
President of Marketing & Strategy, Percussion Software.
To learn more about partnering with Zmags to deliver digital brand
experiences that drive engagement and sales, please visit: www.zmags.com.
For information on how to join Zmags' Partner Alliance Program, please
Zmags unlocks new revenue opportunities for retailers and marketers by
delivering fully branded, commerce-enabled digital catalogs and
publications that are consistent across all consumer touchpoints. The
Zmags platform provides an immersive digital environment that invites
discovery, deepens customer engagement, allows streamlined purchasing
directly from the page and increases ROI.
Zmags is among the fastest growing technology companies in North
America, having been named to the 2012 Red Herring Top 100 North America
Tech Startups and the 2012 Inc 5000, and is ranked #70 on the Deloitte (News - Alert)
2011 Technology Fast 500. The company is headquartered in Boston, Mass.
with offices in London and Copenhagen. For more information about Zmags,
please visit www.zmags.com
or follow us on Twitter (News - Alert): @zmags.
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