|[January 09, 2013]
HomeZada Launches Real Estate Marketing Solution
SACRAMENTO, Calif. --(Business Wire)--
HomeZada announces a new homeowner customer loyalty and branding
solution for professionals who want to build deeper relationships with
their homeowner clients. The online HomeZada Professional application
uniquely combines an online gift for homeowners with a personalized
online branding ad for the professional.
Real estate agents and brokers spend marketing budgets on ineffective
closing gifts for their clients such as bottles of wine, plants, and
logo pens. Any professional vested in the homeowner market can now gift
a free year subscription of HomeZada Premium which is a unique online
application that helps people manage their home
improvement projects, home maintenance, and home inventory.
HomeZada Premium is a great closing gift as most homeowners have home
improvement projects they need to plan for, as well as getting organized
in terms of the maintenance schedules required for the home. The
solution is also helpful as homeowners are buying insurance policies
where it is best to have a documented and safe home
inventory in case a disaster struck.
"Real estate professionals need to transform beyond the transaction and
help homeowners before and after the sale of a home," said Elizabeth
Dodson, co-founder of HomeZada. "By gifting HomeZada, real estate agents
and brokers improve their reputation by introducing an effective online
tool for homeowners to manage their homes."
Professional allows users to create their own personalized branding
ad which is displayed for a full year every time their customers log
into HomeZada to manage their homes. This online ad builds an ongoing
presence with the homeowner beyond the initial sale or transaction. The
solution also aligns marketing dollars to more effective online areas as
homeowners spend more time online making traditional marketing less and
The best leads for new business come from referrals from customers. Yet
so many professionals in the real
estate and homeowner industries spend more marketing dollars on cold
leads rather than cultivating their own existing clients. HomeZada
Professional is a great marketing solution that improves your
reputation, develops a loyal customer base, and increases referrals for
new business opportunities.
To learn more about HomeZada Professional, click here
where you can watch a brief 90 second video on how it works.
) is an innovative online and mobile software application that organizes
and manages your home by tracking home improvement projects, maintenance
calendar checklists, and a home inventory. The cloud based solution
helps people save money improving and maintaining their home while being
better organized and prepared.
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