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| [January 04, 2013] |
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Dan Marino Leads New Fantasy Football Playoff Challenge
NEW YORK --(Business Wire)--
Viggle
Inc. (Symbol: VGGL), the popular social TV service, has today
announced that former Miami Dolphins Hall of Fame Quarterback Dan Marino
has joined forces with Viggle and will act as Honorary Commissioner of
the MyGuy real-time fantasy football game, now through the end of the
2014 season. Marino's involvement will start with the MyGuy Playoff
Football Challenge, running January 5-20. He will provide Viggle members
with coaching tips and strategies to help them compete through this
year's playoffs for a chance to win the grand prize and join him in New
Orleans for The Big Game.
MyGuy is the first of its kind real-time fantasy sports game played
within the free Viggle application available for iOS and Android (News - Alert)
devices. MyGuy knows what teams are playing when a fan is watching a
football game on TV and rewards players for success with Viggle points,
which they can redeem for real rewards. Throughout the playoffs, fans
will compete for the single highest score in games of MyGuy where users
pick any player, any time while watching the games live on TV.
"I am excited to be working with Viggle and MyGuy fantasy football. This
is an innovative fantasy sports game that rewards you for actually
watching the game live and making changes based on what is happening on
the field - in real time," said Marino. "Now, fans get to play the coach
and make adjustments as the game unfolds. No more sitting by as your
star player gets injured or is having a bad game. You can sub him out
just like the coaches do. What could be more fun and more realistic than
that Get involved now and I will see you in New Orleans."
The nationwide leaderboard will track results weekly leading up to the
Grand Prize - a trip for two to The Big Game in New Orleans, Louisiana -
or one of four runner-up prizes - exclusive Marino signed jerseys or
helmets and 500,000 Viggle points each. He will be involved throughout
the competition, providing fantasy football fans with exclusive tips and
strategies, from when to substitute a running back, quarterback, or
receiver to when to play a hot defense. Marino will also post his
thoughts at MyGuy.Viggle.com
as well as on the Viggle blog and through social channels, giving fans
all the latest strategies for success.
"We know that our members have had some fun during the regular season
with MyGuy," said Greg Consiglio, Viggle President and COO. "With the
introduction of the MyGuy Playoff Football Challenge, that level of
competitive play will increase, and we're honored to have hall of famer
Dan Marino provide coaching tips and special insights this postseason
and throughout the 2014 season as well."
About Viggle:
Viggle, launched in January 2012, rewards its users with points for
their loyalty to and engagement with content around their favorite TV
shows. Points can be redeemed for real-world rewards from places like
Best Buy (News - Alert), Amazon, Fandango, Hulu Plus and iTunes, among others. Viggle's
audio verification technology recognizes and allows users to check into
live, DVR'd and online TV content from more than 170 of the most popular
broadcast and cable channels.

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