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Cisco - FEATURED ARTICLES

June 22, 2012

Cisco News - Cisco Systems to Create Jobs for Israeli Arabs

By David Gitonga, TMCnet Contributing Writer

Recently, Cisco Systems Inc. has revealed that it will be creating some 12,000 high-tech jobs targeting the Arabs in Israel over a four-year period. In fact, the initiative is an extension of the one-year project dubbed Maantech, which came to an end this year. 


High-tech companies had launched Maantech with the intention of reducing the economic gaps that exist between Israel’s affluent Jews and the less economically-empowered Arabs. Since its launch in February 2011, Maantech has attracted 22 companies and placed 324 professional Israeli Arabs in different employment positions.

In an apparent attempt to justify the intended campaign, Chambers stated that Cisco’s (News - Alert) ability to create the 12,000 jobs in four years would serve as an indication that more mainstreaming of the Israeli Arabs can be accomplished in the future. Notably, Israeli Arabs make up one-fifth of the country’s population, but are generally poorer compared to the Jewish counterparts. Some of the reasons for the economic disparities is that the Israeli Arabs are less educated, hence they have less fulfilling career experiences. Discrimination in the job market is also a major hindrance to their economic empowerment.

Present during the announcement was Israeli Prime Minister Shimon Peres, who stated that the corporate world has an important role to play in relation to fighting racism and enhancing co-existence. Peres, a 1994 Nobel (News - Alert) Peace Price laureate, reiterated that neither the government nor its policies can attain peace without the active participation of the corporate world. 

While Cisco’s intention to create jobs for the Israeli Arabs would be effective among the qualified unemployed professionals, it is unclear how the company and other participants in the project will handle the lack of education among the targeted demographic group.

Other participants in the project include Intel (News - Alert) Corp., Google Inc., Check Point Software Technologies Ltd., and IBM Corp.

Coming at a time when Americans are complaining about the effect that outsourcing jobs is having on the American employment, the campaign is most likely to ruffle feathers among U.S. nationals who feel betrayed by American companies.

To find out more about David Tucker and Cisco, visit the company at ITEXPO West 2012. To be held Oct. 2-5 at the Austin Convention Center in Austin, TX, Tucker is speaking during the keynote presentation. For more information on ITEXPO (News - Alert) West 2012, click here..




Edited by Jamie Epstein



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